I was brought in by Free Agency Creative to help them develop a creative strategy, copy platform and creative executions for their client Marketplace Events (then DMG World Media).

We had a great time working with their team on the shows for Vancouver, Calgary, Edmonton and Toronto. The overall concept of "How's that little project coming along?" (developed by FAC) was implemented into everything from radio spots, newspaper ads, printed collateral and web elements, to show floor elements such as signage and the help desk.

The shows were a huge success, and we went on to create the campaign for the fall show, which was "Time to update your look?"

Copywriting and Broadcast Production

for Free Agency Creative

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